I spend a lot of time in coffee shops and this has led me to want to know more about coffee and the industry around it. To this end, I analyzed text from posts to reddit’s coffee forum and looked for trends, following the same process I outlined in this post on nutrition trends. I […]
Data Visualization
Buy the (avocado) dip: Analyzing nutritional buzzwords on Reddit

Big CPG companies are struggling to move quickly enough to meet changing tastes. Kraft Heinz’s recent write-downs are a particularly salient example of this. One way incumbents have sought to keep up is by acquiring small brands that have a more direct connection with consumers and are perceived as healthier, fresher, or more authentic. Prominent […]
What does it take to get your VCs to come to the closing dinner?

I read this tweet a year and a half ago and have remembered it because I found it to be a terrifically concise summary of the venture capital model: I sold my first startup for $50 million after 13 months and made my investors 5x in a year None of them showed up to the […]
Visualizing the Strange World of Corporate Social Media Accounts

I have watched with morbid fascination as huge brands have taken to tweeting in a strange sort of inverse-corporate style that mimics popular twitter accounts. .@NASA wyd — MoonPie (@MoonPie) May 12, 2019 As many people have noted, it is rather surreal to see the corporate account of Moon Pie exchange existentialist tweets with Clorox. […]